The ones who will win in 2025

Hey – Liam here.

With 2025 right around the corner, I keep getting the same questions from friends and family:

"What skills should I be learning?"

"Is AI really going to take my job?"

"How can I future-proof my career?"

And I have to tell them the uncomfortable truth:

Traditional career "paths" are dying before our eyes. For hundreds of years, the best career strategy has been specialization—marketers, developers, designers, lawyers, and so on.

But they're not going to be the winners in 2025 and beyond.

The winners will be AI generalists who—with AI tools—acquire the powers of multiple specialists in months, not decades.

Over the past two years, I've used AI to become a generalist and have experienced the most explosive growth period in my 6 years as an entrepreneur.

Looking closely, it's because I've developed a specific set of AI skills that turned me into a one-person army.

Today, I'm going to show you:

• Why AI generalists will dominate every industry

• The eight skills anyone can learn to become one

• Exactly how to master these skills yourself, even if you're starting from zero

Buckle up.

NOTE: If you’d like to watch my YouTube video on this topic you can watch it here instead!

The World Is Changing - Fast

We're entering a period of massive transformation.

According to McKinsey's 2023 research, AI could automate up to 50% of current work activities by 2030.

Bain's research paints an even darker picture: up to 80% of workers will face wage stagnation or displacement by 2030 due to AI and automation.

Basically, this isn't just another tech trend.

This is an extinction-level event for traditional careers, and there's a gigantic meteor coming right for us in the form of AI.

Darwin said it best when it comes to these periods of change:

"It's not the strongest of the species that survives, nor the most intelligent. It's the one that's most adaptable to change."

Nature proves this. The giant panda evolved to eat only bamboo - highly specialized, incredibly successful in stable times. But if something happens to those bamboo forests, they face extinction. They can't adapt.

Raccoons eat anything and live anywhere. When their environment changes dramatically, they don't just survive - they thrive.

The most dramatic example of this was 66 million years ago, when an asteroid hit Earth.

The specialized dinosaurs - T. Rex, marine reptiles, pterosaurs - were wiped out overnight.

Who survived?

The small, adaptable mammals that could eat anything and live anywhere. Our ancestors weren't the strongest or most specialized, but they could adapt fast.

The AI Generalist Advantage

For the past 80 years, specialization has been the safest career strategy: Go deep in one area. Become irreplaceable. Enjoy a stable career.

That equation is being completely flipped on its head.

Right now, AI systems are:

• Diagnosing diseases as accurately as doctors

• Reviewing legal documents faster than lawyers

• Writing code better and faster than many developers

And these capabilities are doubling every six months.

No career is safe over the next 10 years.

But there's a way forward.

AI generalists are individuals who harness AI to acquire the capabilities of multiple specialists simultaneously. While they may not match peak specialist performance, they can quickly achieve 80% of specialist capabilities across multiple domains.

Instead of spending a decade mastering one skill, they become proficient in new areas rapidly using:

• Image generation for professional artwork

• AI app builders for software creation

• Language models for writing in any style

The potential is so profound that Sam Altman, OpenAI's CEO, recently shared that tech CEOs are taking bets on when we'll see the first one-person, billion-dollar company.

That would have been unimaginable without AI.

What once required teams of specialists, people can now achieve alone.

What used to cost millions in equipment and staff, people can now accomplish from their laptop.

The 4 Powers & 8 Skills

To thrive in 2025 and beyond, you need become an AI generalist by mastering four fundamental powers. Each is unlocked by specific skills anyone can learn:

The Power to Build

Software runs the world. Every app, website, and digital tool you use started with someone building it.

For most of us, this world of building has been locked away behind coding skills we don't have.

Think about the last time you had an idea for a simple tool or website:

• A calculator for specific needs

• A custom booking system

• A unique way to organize information

• A tool to automate repetitive tasks

The old way? Hire a developer, spend thousands of dollars, and wait weeks for constant back-and-forth before getting anything usable.

Now, using AI tools like Bolt and Repl.it Agent, you can build working software just by describing what you want in plain English.

Just the other day, someone in my free community built an AI voice agent ROI calculator in five minutes. It generates leads for his AI automation agency. This would have normally cost thousands and taken weeks with a developer.

Sure, these AI-built tools aren't as polished as professional software, but they work. You can create:

• Simple websites

• Calculators

• Tracking tools

• Business automation systems

• Custom databases

And these tools are getting better every month. Soon, people will build entire businesses around AI-generated software.

Required skill: 

AI-assisted app development (using tools like Bolt and Repl.it agent)

The Power to Automate

Think about all the repetitive work you do every day:

• Answering similar emails

• Scheduling meetings

• Creating social posts

• Managing tasks

• Updating spreadsheets

Freeing yourself from these to focus on more valuable tasks is how you get ahead in 2025 and beyond. This can be done through mastering no-code workflow automation and AI Agent creation.

The world-famous investor Naval Ravikant explains that success in the modern world comes down to leverage - ways to multiply your effort without multiplying the time you put in.

Traditionally, there are three forms of leverage:

• Labor (hiring people)

• Capital (using money)

• Products with marginal cost replication (code or content)

AI agents are an entirely new form of leverage. They combine code leverage and labor leverage into something we've never seen before.

You're essentially creating digital workers that you can spawn instantly for a fraction of the cost of a human, and they can work for you 24/7 with no complaints.

What used to take a whole team can now be done by one person with the right AI automation setup.

You can create entire systems that handle your workflows while you sleep. It's like having a digital army working for you around the clock.

Required skills:

• No-code AI agent development (using tools like OpenAI's GPTs and Relevance AI)

• No-code workflow automation (using Zapier or Make.com to connect your tools)

• Prompt engineering (using Promptmetheus to craft powerful instructions)

• API integrations (understanding how to connect automations using tools like Postman)

The Power to Create

Think about all the content a modern business or creator needs:

• Designs

• Videos

• Music

• Writing

The old way? Learn complex creative tools yourself or hire expensive freelancers and agencies. A single video ad or new campaign could cost thousands.

As Kevin Kelly said:

"The printing press democratized knowledge, the camera democratized images, and AI is democratizing creativity itself."

Now, AI creative tools let you generate professional content in minutes:

• Need a logo? Midjourney creates one in seconds

• Want a professional video? Runway AI generates it instantly

• Need original music? Suno creates tracks in any style

• Struggling with editing? Descript handles it automatically

I've experienced this firsthand. I trained my own AI image generation model on Replicate to create pictures of me in any pose for my thumbnails. My graphic design team now generates hundreds of new images instantly instead of scheduling photoshoots.

Required skills:

• AI content generation (using Midjourney, DALL-E, Replicate for images; Runway AI for videos; Suno for music)

• AI editing and enhancement (using tools like Descript and Opus)

The Power to Connect 

Success in 2025 and beyond will go to those who can connect with others and build an audience.

Building a following used to be reserved for natural writers and charismatic personalities. AI has changed everything.

Anyone can now build a personal brand through:

• Text-based content on Twitter and LinkedIn

• Video content on YouTube

• Professional writing and newsletters

Building a following comes down to having interesting ideas and communicating them clearly. As David McCullough says:

"Writing is thinking. To write well is to think clearly. That's why it's so hard."

AI tools make this easier than ever. They don't replace your thinking - they amplify it. They help you:

• Explore ideas faster

• Structure arguments better

• Express thoughts more clearly

I've experienced this firsthand. The moment I started building my personal brand on YouTube two years ago, everything took off. 290,000 subscribers and millions in revenue, all because I could communicate ideas clearly, and I use AI heavily to help me do so.

Required skill: 

AI-enhanced writing (using tools like Claude by Anthropic)

Making Your Move

I've laid out exactly what's coming in 2025 and beyond. But knowing isn't enough - you need to take action.

Here's your roadmap for the next 90 days:

Start with my Complete Up-skilling Guide for AI Generalists. You can get it free on my Skool community, and it provides all the best free resources to start learning the 8 AI skills we’ve covered today.

I've poured thousands of hours into testing these tools and strategies, building AI businesses, and making millions along the way. I've distilled everything I've learned into this guide to get you from A-B as fast as possible.

Pro Tip: Don't try to learn everything at once. Pick one skill from each power that aligns with your current expertise or interests. Master those first.

For example:

• If you're already comfortable with writing, start with AI-enhanced writing

• If you've used Zapier before, begin with workflow automation

• If you've done any design work, jump into AI image generation

The key is to start applying these skills immediately, even on tiny projects. Build something simple. Automate one task. Create a piece of content. The experience you gain compounds quickly.

Get active in my Skool community too.

I’ve got a free course in there + you'll find thousands of others on the same path, sharing their wins, challenges, and breakthroughs. Nothing accelerates learning like being surrounded by people working toward the same goals.

Final Thoughts…

As we're entering a period of massive change. Those who adapt early won't just survive - they'll thrive beyond anything possible in the old system.

The tools are there.
The roadmap is clear.
The opportunity is massive.

The only question is: Will you be one of the winners in 2025?

Keep going,

Liam 💪🏼

P.S. I really enjoyed putting this together for you all, I hope it helps bring you clarity for 2025 and beyond <3